Guides for good search usability in e-commerce design.

Advanced search is overall a underappreciated element in web design, relegated even by giants as Google. Rung András made this article for Smashing Magazine, where he points out the great added value an advanced search can bring to e-commerce sites. If you make it easier for your potential clients to find your products, you are automatically increasing the possibility of turning a curious visitor into a customer.

Click on image to read the principles of a well designed advanced search engine applied to ecommerce sites.